Make your galas, golf outings, casino nights, and walk-a-thons more profitable
The same results as large PR firms but at an affordable price
Fast turnaround, hands-on management, attention-getting marketing
Community relations, advocacy, press coverage, and our Nonprofit Voice radio show
Marketing Works offers a full range of services that will get your organization noticed including public relations, event planning, marketing, community relations, and more.
Our niche is the nonprofit field, particularly organizations that lack the resources to do their own publcity. We help our nonprofit clients to fine tune their messaging, expand their media presence, reach new audiences, and enhance the profitbility of their fundraising events.
We have relationships with the editors, reporters, community representatives, and public interest groups who can spark media attention and generate interest in your organization. With our highly personal service, fast turnaround time, and proven results, we offer all the benefits of a top tier agency at an affordable price.
We take a somewhat different approach than typical top tier PR firms.
We're more like a partner than a marketing firm to our clients. We get to know their organization, their culture, and their key contacts who feel confident giving us news and story ideas to share with the media.
We hold regular meetings onsite with client executives and department heads to discuss strategic marketing plans and ad hoc issues. We listen closely to our clients, understand their needs, and develop customized strategies that get results.
Our smaller size means we can provide more personal service than many large firms. President Ron Gold is involved in every aspect of your account to ensure service quality and continuity. In addition, each client is assigned an experienced professional-not an intern or junior staff member-to help manage their account.
Finally, we are cost-effective, provide real value, and can do the same job as large agencies at a much lower cost, with no hidden billings or unplanned fees.
Our focus is on building relationships...with our clients, their target audience, and the media. We find the story "hook" that will excite reporters and constantly look for ways to generate publicity. Our well-established relationships with media sources, community representatives, and public interest groups enable our clients to stay in front of the audiences they are targeting.
"Marketing Works...works! With personalized service, Ron Gold and his staff gets to truly understand your business, culls out what is news worthy, and runs with it. In a few short months he has created more buzz about our business than I could do on my own in years."
"Marketing Works knows how to get our point across and present it in a quality fashion that makes our company proud. Their PR expertise is a terrific tool that contributes to our growth. It's comforting to have them on our team."
“Marketing works provides an insightful and personalized service that delivered a tailored marketing and fundraising strategy for my organization. Their custom made tactics made sense for the size and scope of our company. Marketing works’ unique knowledge of the nonprofit sector was a significant advantage in the support and direction they were able to offer. I would strongly endorse Marketing works for your nonprofit development, branding and promotional and marketing needs.”
“I am the Board President of a local not-for-profit. The Board hired Ron Gold and Maribeth Darling of Marketing Works two years ago to provide marketing services for the organization. Our experience has been superior. Ron and Maribeth are precise in executing everything that they set out to accomplish, all with a smile, grace and ease. They are well known and respected by many individuals, organizations and Boards throughout the Tri-state region and I highly recommend them to anyone looking for a stellar marketing experience.”
“Ron Gold and his staff at Marketing Works is a partner in an ILA’s fundraising, event planning, and public relations. Not only do they assist in the planning of events, they anticipate an Agency’s needs and continually suggest and assist with new and different events. Ron has always been available to ILA and me at all hours and he has honored all of his commitments. Most importantly, the “proof is in the pudding.” Because of the Marketing Work’s expertise, our fundraisers are more professionally hosted and have raised more money.”
“We were concerned whether we could find a PR company that we could afford. I first met Ron Gold when he was setting up a media event for another entity. It quickly became clear that Ron had the contacts I needed, and I found his prices to be very reasonable.
Ron has obtained such a deep knowledge of our agency that I have trusted his judgment when he suggested potential board members for one of my sub-corporations. I have also been impressed with the manner in which Ron (and his staff) made a point of getting to know my senior/administrative staff. The fact that he can contact these individuals directly for issues has meant that I can off-load work to others who may have a greater understanding of a certain situation than I do. Ron has worked for Lifespire for over four years and I have never regretted my decision to hire him. You will be very satisfied with his work."